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#10: Cycling to Succeed with Arment Dietrich/Spin Sucks' Gini Dietrich...

9/18/2015

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Full disclosure here: I am a huge fan of Gini Dietrich's mighty popular and successful Spin Sucks blog. Definitely one of the tops on the planet when it comes to public relations and marketing strategies. And, as you know, reading anybody's blog over a period of time, you get to know the author. Gini's no different, as she reveals a bit of her personal life while providing heaps of professional advice.

One of the items that really interested me is the fact that she's an avid cyclist, riding almost everyday -- and, even more so, how her cycling benefited her career. This daily routine, she says, transfers directly to the success of her PR firm Arment Dietrich, as well as Spin Sucks.

Gini has said in past blog posts that her exercising is like breathing. It's just something she does as part of her day now, helping her create new ideas, solve issues, and just plain feel good. Find out how she makes it all work and her sage advice for others on how fitness can help you get a leg up in your career. Enjoy!

2 Comments
Gini Dietrich link
9/23/2015 03:29:24 pm

Yay! I had so much fun doing this with you!

Reply
MIke Lawson link
9/23/2015 03:41:17 pm

Total blast, Gini. Thank you so much for being on the show! Keep up the good work!

Reply



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    Married to a beautiful and wonderful wife, raising 5 kiddos (including twins!), enjoy helping others tell their stories, and love surfing SoCal waves. Keep it simple.

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