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About

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Host: Mike Lawson
I'm a former editor/reporter for various news publications in and around the San Diego area: Copley News Service, Channel 10 News, San Diego Union-Tribune, SURFING Magazine, Ranch & Coast Magazine, etc. Following my time as a journalist, I worked for financial services technology provider as the Marketing Communications Coordinator.  I then ventured into the semiconductor industry where I learned a tremendous amount about international marketing working with such companies as Intel, Motorola, Kyocera, Samsung, etc. But I was bitten by the entrepreneurial bug and founded the marketing firm DML Communications that focused on helping financial technology organizations better market themselves.

I also found that I still enjoyed interviewing people and working with video and technology. So I married the two and started the credit union industry's first online interview show: CUbroadcast. And this was how Fitxec was born -- basically an extension of that original online show. So here I am getting to do two of my passions for a living: fitness and telling stories. Can't wait to hear and share yours!

Prior to my professional life I was a competitive swimmer (favorite event: the 100m butterfly) with our freestyle relay ranking as high as fourth in the nation at one time. We were stoked kids at the time. Then I turned to soccer and have been playing that competitively for most of my life. But my first love, besides my family of course, is surfing. I am blessed to live in Southern California close to the beach and paddle out every chance I get.

I also teach media relations at University California at San Diego, speak on various journalism, PR, marketing, and social media topics to organizations nationwide. And last, but certainly not the least, I'm also a husband to a most gorgeous wife and father of fab five kiddos -- recently adding twins to the brood!

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Me and my waaaaay better half.

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